It can't be the same as the previous practice, which is to spread the amount of amateurs for two months, and then harvest it step by step. The current practice is that bloggers with more than 5k followers can also spread and Fax List generate good exposure, so Xiaohongshu marketing directly burns Xiaohongshu information flow advertisements. Of course, it has to be tested too. Either the notes sent to the enterprise account generate explosive articles, or the notes posted by bloggers generate explosive articles. These are all tested data.
At present, it is mainly based on the information flow of notes on the Xiaohongshu Enterprise Account. Putting Xiaohongshu information flow advertisements Each note consumes 500-1000 yuan per day. The proportion of enterprise accounts that Fax List burn information flow will be more, and the blogger’s notes of Xiaohongshu are used to burn information flow. However, after testing, the effect of Xiaohongshu blogger's notes burning information flow is not as good as that of enterprise account notes. Sometimes, you don't even know what's going on. But in a word, if you can't do it, leave it blank first, if you can solve it, solve it first, if you can't solve it, think about it later.
Content form Most of the junior masters and bottom masters are a single variety of grass, which is the amount of amateur people, but they are not so "vegetarian". Because many things have changed, the old set of methods cannot be used. The types of notes of mid-waist bloggers are mostly collection strategies and evaluations. The real Fax List role of this part is to expose. Because the copywriting is relatively soft, it is enough to let users know about this product. In the next step, users will still go to Xiaohongshu to search for brand words or product words. At this time, the notes of a single variety of grass play the role of "instructions".