But with shoppers confined to home during lockdowns in its main markets, sales were down by about 50 percent in the second quarter after an 18 percent drop in the Moncler Jacket first quarter.
You see the thing a Moncler does (aside from conveying an unapologetically cool Alpine vibe) is actually insulate. Layers of wool, p0lymide, nylon, cashmere, elastane and down work to create a cocoon of warmth regulated by body temperature. As a result layering - arguably the focal concept of winter dressing - now becomes an option. The whole thing is both luxe and easy, which is precisely why I love it.
So why does Green think the Moncler project works so well What's kept him coming back for more (six times) "As a designer, I always think it's equally important to have an accessible reality to what you're doing, or a version that can be accessed. But it's also important to make people think, or push it forward in some way." Moncler asks its customers to do both, he said.
If you are here, you are viewing the look book images for Genius Collection 4: Simone Rocha. We found Rocha sitting alone in the front row of a cinema made in her honor. For this collection she commissioned a film inspired by Fellini that showed an agitated ballerina descending into disquieting dreams.
Today it's the fusion of fashion with technical gear that's picking up speed, on and off the slopes. Which is why last autumn, 1952's menswear designer, Sergio Zambon, decided to collaborate with several Los Angeles-based brands before decamping with this collection to Tokyo.